Most people recognise the feeling. You open a streaming app, scroll for a while, start something new, watch ten minutes — and stop. The next night, you do the same thing again. Another show started. Another one left unfinished. It feels like personal indecision. A symptom of too much choice. Maybe even short attention spans. But the pattern isn’t accidental. Streaming platforms care deeply about what you start. What you finish matters too — but not in the way most viewers ass