Everyone Wins When Business Gives Back

• 82% of consumers prefer brands that support local communities (Edelman)

• 70% of employees are more loyal to companies engaged in social impact (Cone)

• Small businesses give 250% more to local causes than large corporations (SBA)

• Community engagement isn't just good ethics — it's good strategy.

 Local Business, Global Impact

• Whether it's a café in Cape Town hosting support groups, a workshop in Dhaka training young apprentices, or a salon in São Paulo donating to local charities — businesses have the power to lift communities, one act at a time.

• Money spent in community-connected businesses has a multiplier effect — boosting employment, trust, and local pride.

 

Communities Benefit Too
 

• Brief social encounters (like chatting with a shopkeeper) measurably improve mood and mental wellbeing (UBC study)

• Social trust and local belonging are linked to better public health and safety outcomes (Harvard)

💡 A business can be someone’s only conversation that day. That’s impact you won’t find on a balance sheet.

 

It All Starts with a Story

 

• Behind every impact is a person, a purpose, and a story. That’s why we created Stories of Business — to share the journeys, the struggles, the big wins and small gestures that show how business can be a force for good anywhere in the world. Find out more about our vision here

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