There is a peculiar moment in the life of a large Lego set when the instructions end. The final brick clicks into place, the builder steps back and something that may have occupied several evenings, weekends or considerably longer is finished. For a child, that might once have been the beginning of play. For a growing number of adult enthusiasts, it creates a different problem altogether. What do you do with it now? A model containing thousands of pieces cannot simply remain

Toys are often associated with childhood—simple objects designed for play, imagination, and entertainment. Yet behind the colourful shelves of toy stores lies a vast global industry that connects manufacturing hubs, intellectual property, cultural trends, retail systems, and media franchises. The toy industry is not simply about making things children enjoy. It is a sophisticated system that links creativity, branding, and global supply chains. At its core, the toy business