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The Stories


YouTube Child Stars and the Business of Growing Up Online
YouTube child stardom did not emerge because audiences demanded it. It emerged because platforms discovered that childhood is one of the most reliable content engines available. Children generate repeatable attention without scripts, without sets, and without fixed working hours. Play, surprise, emotion, routine, conflict, learning, embarrassment, and growth arrive naturally and renew themselves daily. From a systems perspective, childhood is not a genre. It is a renewable re
5 hours ago3 min read


When Turning Knowledge Into an Online Course Became a Business System
A decade ago, sharing expertise usually meant workshops, in-person training, or long email threads answering the same questions repeatedly. Today, more people package what they know into online courses. Designers teach design. Managers teach workflows. Fitness instructors teach routines. Bakers teach sourdough. On the surface, it looks simple. Record a few videos. Upload them somewhere. Share a link. In practice, most people who try quickly discover something else entirely: c
Feb 33 min read


How Independent Creators Actually Build Careers — One Micro Move at a Time
In film, music, and content creation, nobody really believes in masterplans. This aligns to our previous piece on the best leaders thinking in mico-moves. Careers don’t unfold neatly.Algorithms change.Funding disappears.Platforms shift incentives without warning. Yet work still gets made. Not because creators have perfect strategies — but because they make small, deliberate moves that let them stay in the system long enough to be seen. Why Masterplans Fail in Creative Indust
Jan 143 min read
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